50% off today
the full capsule kit

all 12 shades.
one kit.

your whole lip
drawer, mini-fied.

pop, swipe,
pout.

color for
every mood.

Every Roselle shade, shrunk into capsules smaller than your thumb — one kit, twelve full-pigment lipsticks, zero drawer space.

$10 $20 save 50%
what's inside
Roselle 12-shade capsule kit, all shades visible
12 shades in one kit
sold out twice already
in every kit

all 12 shades, included

Roselle capsule kit open, showing all 12 capsules in the case A handful of Roselle capsules
one kit, everything included

what's in the box

  • 12 full-pigment mini lipstick capsules — matte, satin & gloss finishes
  • Each capsule is smaller than your thumb, magnetic click-shut case
  • Reusable capsule tray that fits in any bag pocket
  • Regularly $20 — today the whole kit is 50% off at $10
see it in action

true color, zero clutter

Roselle lipstick shade swiped on skin

true pigment, one swipe

No sheer, patchy build-up — full color the first time, every time.

Roselle capsules pouring out of the kit

12 capsules, one kit

Every shade shrunk down and ready to pour into your bag.

50% off, today only

The 12-shade kit is normally $20 — right now it's $10, while the sale lasts.

get the kit →

free shipping over $25

Grab a kit for yourself and one to gift — shipping's on us.

learn more →
real talk

what people really think

obsessed doesn't cover it
★★★★★

Got the full kit expecting to use 3 shades. I've now worn all 12. Cherry Pop lives in my jacket pocket.

— jamiel.
best $10 I've spent
★★★★★

Twelve full-size-quality shades for the price of one drugstore lipstick? Rosewood alone was worth it.

— maren_k
the size is the whole point
★★★★★

The whole kit fits in a coin pouch. I have every shade with me at all times now. No notes.

— dee.does.makeup
gift it and keep one
★★★★★

Bought two — one for me, one for my sister. She texted me the next day asking for the link.

— priya.m
shipping was fast too
★★★★★

Ordered on a Tuesday, had it by the weekend. Midnight Plum is unreal for a night out.

— ash_writes
worth every penny
★★★★★

I was skeptical a $10 kit could feel this premium. The case alone feels like a $30 product.

— courtneyb
A handful of Roselle capsules All 12 Roselle capsules lined up Roselle capsule kit open
once upon a makeup bag

too much lipstick, not enough bag

Roselle started with a junk drawer full of half-used lipsticks — great colors, terrible portability. We shrank the tube, kept the pigment, and built a kit small enough to actually carry every shade at once.

All 12 shades are reformulated to perform full-size: true color in one swipe, a finish that doesn't crack in your pocket, and a case built to survive falling out of every bag you own.

$10 $20